Located in the media mecca of the world, New York City, absolute R relations understands the PR industry.
A strategic communications agency specializing in beauty, wellness, lifestyle and luxury brands, we take a fast and effective approach to all that we do and have the skills, connections and know-how to get you notic
Whether you're launching an innovative skincare line, a personal care essential, or a salon-focused haircare brand, we craft compelling stories that demand attention. Our clients are consistently featured in top media outlets including Vogue, The New York Times, InStyle, Allure, WWD, and more.
We also help for
We Know PR—And We Get Results
Whether you're launching an innovative skincare line, a personal care essential, or a salon-focused haircare brand, we craft compelling stories that demand attention. Our clients are consistently featured in top media outlets including Vogue, The New York Times, InStyle, Allure, WWD, and more.
We also help forge strong relationships with major retailers such as Sephora, Ulta Beauty, Target, and Amazon—ensuring your brand earns the visibility and placement it deserves.
Event & Media Activations
Event & Media Activations
Event & Media Activations
We Love Creating Unforgettable Experiences
Whether in person or online, ARR designs and manages events that spark conversation, capture media attention, and leave a lasting impression on writers, influencers, and producers.
From curating the perfect guest list and managing RSVPs
to handling logistics and producing stunning photo and video
We Love Creating Unforgettable Experiences
Whether in person or online, ARR designs and manages events that spark conversation, capture media attention, and leave a lasting impression on writers, influencers, and producers.
From curating the perfect guest list and managing RSVPs
to handling logistics and producing stunning photo and video content (through our sister company, Absolute R Productions), we take care of every detail—so your event shines from start to finish!
Influencer Relations
Event & Media Activations
Influencer Relations
Influencer Marketing That Delivers
From gifting products to 1,000+ trusted influencers to managing high-profile paid partnerships, we ensure your brand gets into the right hands.
We work with both micro and macro influencers to create authentic, engaging content—whether it’s flatlays, stories, reels, or videos—that showcases your brand and generates real buzz.
What Makes Us Unique?
A Real Approach to PR
We’ve all been there: you’re ready to launch a product or share big news, and a PR person promises you the world—only to deliver nothing. ARR is different. We take a real, results-driven approach and pride ourselves on being open, honest, and transparent every step of the way.
Colleen is a talented PR professional. We’ve worked on numerous television segments together and from pitch to production she’s a joy to work with. Colleen brings a creative energy and positivity to every meeting. She can take an idea and make it a reality no matter the deadline."
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